Week 14 Post




The Facebook ads that I created will be very successful. The three Facebook ads are consistent and hold a slightly different message. The message for each is geared towards a slightly different population. The first is geared towards the general audience and welcomes any person in the US that would be willing to learn more about our company. The second ad is geared towards high school student specifically. Here we show what the college life is like, what college is best for you, what career is best for you with quizzes and matches your school, major and city to best fit the high school students need. The last ad is about community college students. Here we offer more information about transferring to the school that is best for you in terms of prestige, cost, location, school size, school engagement/student life and so much more. The three ads have the same picture because we want our logo to be the main thing that the audience see, that way we are able to build a brand. Building a brand is the overall objective. The most important thing an ad can do is give the company some recognition. The words on the ad can be different but the central message has to be the same.

Comments

  1. Elena CohenMay 6, 2019 at 5:47 PM

    I really like how you are explaining the way of thinking to be able to go with these assignment. I really think that having three slightly different outcome of ads would be a good thinking to be able to show your message.

    ReplyDelete

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